Having worked in media sales for 20 years, my career has followed the path of media expenditures from radio to TV, and now to digital. I have found success by not presenting any media like the former. Radio is not print, TV is not radio, and digital is not traditional media.세월이 그렇지 아무리 젊음은 가버리는 것 TV에서 Digital로의 미디어 집행은 병가지 상사지 당연히!! As advertising budgets of digital media quickly overtake those ..

Direct ProgramaticNetworksAdvertising and Media Sales Technique inShare - 7 Questions All Advertisers Should Ask - & Media Should Be Prepared To Answer. (via MediaScope) - As a media owner and advertising sales professional are you prepared to answer these key buying questions? - Sales Advice from 16 of Australia's Most Successful Media Owners (via MediaScope) - Highly worthwhile insights straig..

회원국에 부과되는 의무사항을 면제해 주기 위한 조항으로 GATT협정 제25조 5항에 규정되어있다. 해당국의 신청을 받아 이사회의 검토를 거친 후 총회에서 결정되며, WTO 회원국의 과반수이상 참석하고 총회 투표수의 3분의 2 이상의 찬성을 얻으면 의무사항에 대한 면제가 가능하다. A waiver clause that may be used with Standard document, Amendment agreement, Standard document, Amendment letter and Standard document, Amendment and restatement agreement.This standard clause contains integrated drafting notes. 예외조항이라고 표현을..

KALTURA OTT TV 플랫폼 완벽한 시청 경험 창출 이제 OTT의 시간입니다. 컨텐츠 자금화 서비스 관리 시청자 참여 Kaltura의 엔드-투-엔드 OTT TV 플랫폼은 미디어 회사, 방송국 및 텔레콤 회사에 라이브, VOD, Catchup 및 클라우드 DVR가 있는 모든 기기를 통해 개인 및 소셜 유료 TV 경험을 창출하는 기회를 제공하는 현재 가장 포괄적인 솔루션입니다. 광고, 가입, 거래, 프리미엄 또는 조합 형태의 모든 비즈니스 모델 자금화. 어느 기기에서나 완벽한 경험을 제공하도록 고안된 자금화 도구 배치: SVOD 및 TVOD용 비즈니스 규칙 관리 시스템 라이브 및 VOD 컨텐츠 모두에 대해 서버측의 고유한 광고 삽입 기술 할리우드 스튜디오 보안 규정을 준수하는 멀티 DRM 솔루션 앱에서..

자료가 잘 안보이네여! 따온자료인데Ad BlockingAd blocking has been slowly picking up steam lately but this could be a result of marketers’ disregard of speed, relevance, quality and security as it relates to a user’s advertising experience. The “Consumer User Experience Survey” found that (out of 600 respondents) 53% of respondents reported using an ad blocker, which is in line with other industry reports. To b..

I've learned a few other tricks along the way, of course. Here are my five characteristics of any great media plan: • Get as many qualified people as possible to see and understand what the brand is really about (Reach) • Build a plan based on an idea that is centered around the unique brand (Differentiation) • Make sure that every brand impression is triggered by the last one—and fuel for the n..

​​​Exponential‘s Chief Product & Strategy Officer, Doug Conely (pictured left), shares his insights on media planning using machine learning. If you’re currently employed as a media planner or media buyer, there’s a very good chance that you won’t finish this decade in the same role. The reason? The unstoppable rise of Machine Learning. In recent years, those working in the delivery of ad campai..

Geeks News Desk Apr. 12, 2017 Share B2b 7가지 실수 Internet Marketing Company, fishbat, Lists 7 Marketing Mistakes B2B Companies Often Make TRIBECA, N.Y., April 12, 2017 /PRNewswire-iReach/ fishbat is a leading Internet marketing company which combines proven digital marketing strategies that include ​​​search engine optimization (SEO), digital ads, and social media optimization (SMO) to help busine..

​​​ C. Moon ReedThu, Mar 30, 2017 (midnight) On March 22, the McDonald’s on Sunset Road and Durango Drive unveiled the brand’s first self-service kiosks in Las Vegas. The next day, a Review-Journal editorial gloated, arguing that the machines were a result of “progressives clamoring for Nevada to outlaw more jobs by increasing the minimum wage to $15.” Never mind that the automated technology al..

: Rajendra Khare alt ASHISH K TIWARI | Mon, 3 Apr 2017-07:20am , DNA Interview with founder and CMD, SureWaves MediaTech Pvt Ltd ​​​​ 인도시장에서 이러한 미디어 svc를 런칭하고 실용화했다는 것이 눈여겨 볼만하다. 미디어와 인도의 수요인구 그들의 인프라가 협조해서 이루어졌다는것은 대단한 진 일보다. Backed by private investors including Accel Partners, India Innovation Fund and JP Morgan, ad-tech firm ​​SureWaves MediaTech recently introduced a marketplace platform Sk..